BUILDING THE FUTURE OF DIGITAL WELL-BEING
ALRIA GROUP AB IS A SWEDISH TECHNOLOGY COMPANY ON A MISSION TO REINVENT HOW PEOPLE INTERACT, ONLINE AND IN THE REAL WORLD. THROUGH ADVANCED AI, INTUITIVE APP DESIGN, AND INNOVATIVE DIGITAL SOLUTIONS, WE CREATE PRODUCTS THAT SOLVE REAL SOCIAL CHALLENGES AND DEFINE THE NEXT GENERATION OF CONNECTION TECHNOLOGY.
OUR STORY
ALRIA GROUP AB WAS FOUNDED IN 2025 BY ALEXANDER LINDQVIST WITH A CLEAR MISSION: TO BUILD PRODUCTS THAT MAKE IT EASIER FOR PEOPLE TO MEET, CONNECT, AND FORM REAL RELATIONSHIPS. AFTER GROWING UP INTROVERTED AND LATER BECOMING SOCIALLY OUTGOING, ALEXANDER SAW FIRSTHAND HOW DIFFICULT SOCIAL CONNECTION CAN BE, AND HOW FAST LONELINESS IS BECOMING A MAJOR ISSUE IN SWEDEN.
ALRIA WAS CREATED TO TACKLE THAT PROBLEM WITH TECHNOLOGY.
WHAT STARTED AS A SMALL APP-FOCUSED INITIATIVE HAS GROWN INTO A SWEDISH TECH STARTUP DEVELOPING DIGITAL PRODUCTS DESIGNED TO STRENGTHEN REAL-WORLD CONNECTION. OUR FLAGSHIP APP, TRÄFFIS, IS BUILT AROUND ONE IDEA: LOWERING THE BARRIER FOR PEOPLE TO MEET NEW FRIENDS AND EXPAND THEIR SOCIAL CIRCLES.
TODAY, ALRIA CONTINUES TO BUILD AND REFINE APPLICATIONS THAT BRING PEOPLE CLOSER, IMPROVE SOCIAL WELL-BEING, AND OFFER PRACTICAL DIGITAL SOLUTIONS TO ONE OF SWEDEN'S FASTEST-GROWING CHALLENGES, LONELINESS.
THE VISION
BUILDING DIGITAL PRODUCTS THAT MAKE IT EASIER FOR PEOPLE TO MEET, CONNECT, AND STRENGTHEN SOCIAL WELL-BEING.
TEAM GROWTH
GROWING A FOCUSED TEAM OF DEVELOPERS AND DESIGNERS DEDICATED TO BUILDING HIGH-QUALITY APPS AND DIGITAL SOLUTIONS.
SCALING IMPACT
EXPANDING OUR PLATFORMS TO REACH MORE USERS ACROSS SWEDEN, WITH FUTURE PLANS FOR WIDER NORDIC AND EUROPEAN ROLLOUT.
RECOGNITION
GAINING ATTENTION AS A NEW SWEDISH TECH STARTUP ADDRESSING ONE OF THE COUNTRY'S FASTEST-GROWING SOCIAL CHALLENGES — LONELINESS.
LEADERSHIP TEAM
MEET THE VISIONARIES WHO FOUNDED ALRIA AND CONTINUE TO DRIVE OUR MISSION FORWARD.
ALEXANDER LINDQVIST
CEO & FOUNDER
ALEXANDER LINDQVIST LEADS ALRIA GROUP AB, HANDLING PRODUCT DIRECTION, DESIGN DECISIONS, AND DAY-TO-DAY OPERATIONS. HE ALSO MANAGES THE COMPANY'S MARKETING, BRANDING, AND PUBLIC PRESENCE. OUTSIDE THE STARTUP WORLD, ALEXANDER HAS FOUNDED AND RUN SEVERAL SUCCESSFUL NGOS, INCLUDING YOUTH SECURITY EUROPE, A FAST-GROWING EUROPEAN YOUTH NETWORK, BRINGING EXPERIENCE IN ORGANIZATION-BUILDING, MARKETING AND LEADERSHIP INTO ALRIA'S DEVELOPMENT.
EXPERTISE
RISHABH GUPTA
CTO & CO-FOUNDER
RISHABH GUPTA OVERSEES THE TECHNICAL DEVELOPMENT OF ALRIA'S PRODUCTS, HANDLING EVERYTHING FROM BACKEND SYSTEMS TO MOBILE APP ARCHITECTURE. HE WORKS ACROSS THE FULL DEVELOPMENT STACK AND ENSURES THE PLATFORM RUNS SMOOTHLY, SECURELY, AND IS BUILT TO SCALE AS THE USER BASE GROWS.
EXPERTISE
WHAT DRIVES US
OUR MISSION, VISION, AND VALUES FORM THE FOUNDATION OF EVERYTHING WE DO AT ALRIA.
OUR MISSION
To build simple, meaningful digital products that help people meet, connect, and improve their social well-being.
OUR VISION
A Sweden where technology strengthens real-life connection, not replaces it, and where everyone has easier access to community, belonging, and social support.
OUR VALUES
Simplicity. Safety. Authenticity. Impact. We design with people in mind, prioritize user safety, and create technology that supports healthier, more connected lives.